tag:blogger.com,1999:blog-8814223956921549730.post1350334076335289778..comments2020-10-02T22:11:54.348-07:00Comments on The Selling Game: A Video Game Marketing Blog: The role (and myths) of storytelling in video gamesTaylan Kay (Kadayifcioglu)http://www.blogger.com/profile/07654784557092376191noreply@blogger.comBlogger3125tag:blogger.com,1999:blog-8814223956921549730.post-84735268491408094272009-03-07T13:46:00.000-08:002009-03-07T13:46:00.000-08:00Alan:I have to admit, I was not thinking of MMORPG...Alan:<BR/><BR/>I have to admit, I was not thinking of MMORPGs when I was writing up that post. I read the post and even did the survey on motivations. Pretty good insights.<BR/><BR/>I think the distinction between MMORPGs and other video games is an important one in terms of motivations. The former is essentially a social network, in addition to being a game. That attribute alone can be a motivation to play a MMOG.<BR/><BR/>I also agree that people may play the same game for different reasons. Perhaps that's the reason why some games perform as well as they do. One might play "Elder Scrolls: Oblivion" for its story, or for the sake of exploration of the game world. You can play "Call of Duty" for its multiplayer competition, or its cinematic single player experience.<BR/><BR/>Interesting to think how that might run counter to the conventional marketing wisdom, where you would be advised to create a stand alone product for a single need segment, and steer away from trying to be all things to all people. Perhaps in video games that wisdom does not necessarily apply.Taylan Kay (Kadayifcioglu)https://www.blogger.com/profile/07654784557092376191noreply@blogger.comtag:blogger.com,1999:blog-8814223956921549730.post-49103950347254066872009-03-04T18:14:00.000-08:002009-03-04T18:14:00.000-08:00Enjoyed your article Taylan - found it from Linked...Enjoyed your article Taylan - found it from LinkedIn/BlogLink. <BR/><BR/>It might be interesting to take the top games on each platform and classify them into each of your 3 categories. Not sure it answers or opens more questions e.g. <BR/>1) People may play the same game for different reasons -- <BR/>2) We can only loosely infer consumer preference - it might be more of an availability issue. e.g Not enough games in category #3<BR/><BR/>How would you compare the motivations of play identified in Daedalus Project with the 3 you outlined?<BR/>http://www.nickyee.com/daedalus/gateway_motivations.htmlAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-8814223956921549730.post-57094176876068924842009-03-03T04:23:00.000-08:002009-03-03T04:23:00.000-08:00In library-land, we talk about video games a lot b...In library-land, we talk about video games a lot because of their capability to tell a story. <BR/><BR/>I think you are absolutely right about the misconception that good storytelling always require a lot of reading. A good video game will tell a story, enable the user to be immersed in a story/world without lots of heavy reading. Why can't they have more games like that? <BR/><BR/>We talk about video games a lot especially in the public library context because it not only enhances the 'traditional' literacy- ie: reading, but it also promotes other types of literacy, namely "operational literacy". Most people take this form of literacy for granted. Operational literacy is knowing what to do in a particular situation. How to read a map, how to aim and shoot a gun, etc. For instance, children from a young age learn how to orient themselves in a foreign land by looking at maps in video games. How else do you learn to read a map? Why else would you learn to read a map when you are a child? <BR/><BR/>Anyway, the point is that there are lots and lots of opportunities for storytelling in video games and like you, I'd like to see more of it. <BR/><BR/>Also, if you can convince all of the educational institutions, such as schools, colleges, universities and libraries to have a collection of video games, think of how much revenue this is going to generate! Librarians are certainly beginning to see the values in video games... maybe game designers should design more games that has an emphasis on storytelling, and market these to schools... I think it's time that people collaborate from different fields to make good video games that will enhance literacy and also make lots of money. <BR/><BR/>Here is a little blog article about a study "Understanding the Power of New Literacies Through Video Game Play".<BR/><BR/>http://researchquest.blogspot.com/2008/08/canadian-study-on-video-games-literacy.html<BR/><BR/>Seriously, you should look into educational applications for video games. I think there's lots of money to be made in that industry.Kayohttps://www.blogger.com/profile/10446971164387783637noreply@blogger.com